At Akkipet, we take your privacy seriously. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our platform at akkipet.in, the Aggrow mobile application, and all related services (collectively, the "Platform"). Please read this policy carefully to understand our practices regarding your personal data.
1. Overview
Akkipet operates a global agri-commodity marketplace connecting buyers and sellers. In the course of providing our services, we process personal data belonging to our users — including individual traders, business representatives, and visitors to our Platform.
This Privacy Policy applies to all users of the Platform, regardless of location. Where specific data protection regulations apply (such as India's Digital Personal Data Protection Act or the EU's GDPR), we comply with the applicable requirements.
2. Information We Collect
2.1 Information You Provide
- Account Information: Name, email address, phone number, business name, business registration number, and physical address
- Verification Documents: Government-issued ID, business licenses, quality certifications, and trade permits
- Transaction Data: Orders placed, products purchased or sold, payment information, invoices, and shipping details
- Communication Data: Messages sent through the Platform, customer support inquiries, and feedback
- Profile Information: Product preferences, trade history, and marketplace activity
2.2 Information Collected Automatically
- Device Information: Device type, operating system, browser type, unique device identifiers, and mobile network information
- Usage Data: Pages visited, features used, search queries, click patterns, and time spent on the Platform
- Location Data: IP-based location, and if you consent, precise GPS location from mobile devices
- Log Data: Server logs including IP address, access times, referring URLs, and error reports
2.3 Information from Third Parties
- Payment Processors: Transaction confirmation and fraud prevention data from our payment partners
- Business Verification: Information from credit bureaus, trade registries, and verification services
- Logistics Partners: Shipping status, delivery confirmation, and customs documentation
3. How We Use Your Information
We use the information we collect for the following purposes:
| Purpose | Data Used |
|---|---|
| Providing and improving Platform services | Account, transaction, and usage data |
| Processing orders, payments, and deliveries | Transaction, payment, and shipping data |
| Verifying user identities and businesses | Account and verification documents |
| Quality certification and product inspection | Product and transaction data |
| Customer support and communication | Account and communication data |
| Market analytics and price intelligence | Aggregated and anonymized transaction data |
| Fraud prevention and security | Device, log, and transaction data |
| Legal compliance and regulatory reporting | All relevant data as required by law |
5. Data Security
We implement industry-standard security measures to protect your information, including:
- Encryption of data in transit (TLS/SSL) and at rest
- Regular security assessments and penetration testing
- Access controls and role-based permissions for our staff
- Secure payment processing through PCI-DSS compliant partners
- Regular data backups and disaster recovery procedures
- Employee security training and awareness programs
While we strive to protect your information, no method of electronic transmission or storage is 100% secure. We cannot guarantee absolute security but are committed to maintaining the highest practical standards.
7. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes described in this policy, including:
- Active accounts: Data is retained for the duration of your account plus 2 years after closure
- Transaction records: Retained for 7 years to comply with financial and tax regulations
- Communication logs: Retained for 3 years after the last interaction
- Usage analytics: Anonymized and aggregated data may be retained indefinitely
When data is no longer needed, it is securely deleted or anonymized so that it can no longer be associated with you.
8. Your Rights
Depending on your jurisdiction, you may have the following rights regarding your personal data:
- Access: Request a copy of the personal data we hold about you
- Correction: Request that we correct inaccurate or incomplete data
- Deletion: Request that we delete your personal data, subject to legal retention requirements
- Portability: Request a machine-readable copy of your data
- Objection: Object to the processing of your data for specific purposes
- Withdrawal of Consent: Where processing is based on consent, you may withdraw it at any time
- Restriction: Request that we restrict the processing of your data in certain circumstances
To exercise any of these rights, please contact us at privacy@akkipet.in. We will respond to your request within 30 days. We may ask you to verify your identity before processing your request.
9. International Data Transfers
As a global marketplace, your information may be transferred to and processed in countries other than your country of residence. When we transfer data internationally, we ensure appropriate safeguards are in place, including:
- Standard contractual clauses approved by applicable regulators
- Data processing agreements with all service providers
- Compliance with applicable data transfer regulations
10. Children's Privacy
The Platform is not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected personal data from a child, we will take steps to delete that information promptly. If you believe we may have collected information from a child, please contact us immediately.
11. Third-Party Links & Services
The Platform may contain links to third-party websites, applications, or services that are not operated by Akkipet. This Privacy Policy does not apply to those third-party services. We encourage you to review the privacy policies of any third-party services you access through the Platform.
12. Policy Updates
We may update this Privacy Policy periodically to reflect changes in our practices, technology, legal requirements, or other factors. When we make material changes:
- We will post the updated policy on the Platform with a new "Last updated" date
- We will notify registered users via email at least 15 days before changes take effect
- We may display a prominent notice on the Platform
Your continued use of the Platform after the effective date of a revised policy constitutes your acceptance of the changes.
13. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:
Akkipet — Privacy Team
Email: privacy@akkipet.in
General inquiries: hello@akkipet.in
Website: www.akkipet.in
For data protection concerns, you may also contact our Data Protection Officer at dpo@akkipet.in.